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Who We Are
About Back to Roots
Back to roots was founded by Maria Kidangalil and Joseph Therappel in the year 2018 with a vision to establish a market for Kerala grown exotic fruits like Mangosteen, Rambutan, Dragon fruit, Avocados etc. Before a decade ago farmers were growing cash crops like, Rubber, Tea and Coffee, however fluctuations in the market left them hopeless. Back to roots came into the space to provide a helping hand as well to work with farmers of Kerala to create a market place for the home-grown exotic fruits.
The Achievement
The goal we strive to achieve is to provide our customers with innovative solutions and exceptional experiences moving forward. Achieving new heights and pushing boundaries as we progress.
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Our roots
Back to Roots
As the name ‘Back to Roots’ hints, we believe in going back to the good old days of fresh and safe consumption of fruits. We work with farmers to assure the best for our customers. They say customer is the king, for us both farmers and customers are important.
We stand rooted with the farmers to align with fair trade practices. Back to roots played a vital role in educating farmer communities that growing fruits can be economically viable and profitable. Our direct to customer approach (D2C) helps us in understanding the changing needs of individual customers. We use this learning to work with the farmers/growers in producing quality fruits that are pesticide and residue free.
We grow
The brand value
Back To Roots has become a key player in the Fruit and Vegetables market (commonly known as FnV) , we were the first ones to introduce our own branded fruit boxes in 2021 which has created a lot of buzz in the market. Today back to roots is becoming household name by home delivering fruits
The Value
Why we got into the Residue and Pesticide Free Food Business?
‘Residue and pesticide free’ food was simply a way of life for our grandparents and those before them. Rapid use of chemical and fertilizers over the years have forced people to seek out for a healthy way of living, rooted back in tradition. The word ‘organic’ has unfortunately been reduced to a marketing tool or a fad that only the economically well off sections of society can enjoy. Our endeavour is to be different by bringing traditionally grown food products to every household while giving back to our producer communities.
Making healthy choices easy!
Living a healthy lifestyle doesn’t have to be expensive. With Healthy Food, you can make easy and affordable healthy choices for you and your family. Try out Healthy Food today and start eating right!
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Phone
+91 75102 05230
Location
38/2055, Anjumana Rd, Mamangalam, Edappally, Kochi, Kerala 682024
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